The best thing I did years ago to increase my creativity was to schedule a day where I drove around the city and got lost on purpose! I know what you are thinking..."HUH!?"  When you are getting stale in your photography you must change it up by creating a new experience for yourself.  This will in hand create a newer experience for your clients.  We, photographers, are storytellers. If you don't write a new story, the next up-and-coming photographer will and you'll lose business.  The experience has always been the gold medal to me.  I don't believe in "THE BEST" phrase because I'm never satisfied with my own work.  Being a creative soul is a state of mind, it's not a fact.

The above image was taken at our New Orleans Lakefront at sunset.  The power of photography is being able to tell a story without knowing all the facts like true location, truthful weather conditions, etc. The bride, Jessica, has been a client/friend since she was a little girl.  Instead of being super relaxed for her wedding, I was the exact opposite.  I had something to prove to her and myself, that she deserved the most creative version of me.  I always work harder for people I know because I'm always proving my status.  

Back to the image above.  No Photoshop. One flash on a stand to the left, is exposed for the background while the flash exposing for the subject. Off-camera lighting 101.  :)